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Behavioural Choice Modelling Tutorial Essay

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The University of Melbourne


DEPARTMENT OF INFRASTRUCTURE ENGINEERING

CVEN90048 Transport Systems

Behavioural Choice Modelling Tutorial

Question 1


Increasing Active Transport in Melbourne


The Department of Transport, Planning and Local Infrastructure (DoTPLI) wishes, for various reasons, to increase the amount of walking and cycling in Melbourne. So far, this desire has not yet been quantified in terms of specific market objectives. Nevertheless, you have been called upon, as a consultant, to advise the Department on steps they could take to achieve their objective. The Department has a limited budget and hence needs to obtain maximum return from any investment they make. The DoTPLI controls both public transport operations and the construction and management of the road system in Melbourne. Describe 3 key initiatives that DoTPLI should undertake based on the behavioural choice modelling concepts presented in this course.


Question 2

Choice Process

For your trip from home to the University today, list the factors that were relevant to your own choice making behaviour for each component within the conceptual model of the choice process.


Decision Maker Characteristics


System Characteristics


Choice Set Generation


Attribute Set Generation


Attribute Perception


Attribute Evaluation


Importance Hierarchy


Constraints


Composite Evaluation


Behavioural Intent


Choice Inertia


Question 3

Commuter Study

A study of commuters travel choices was used to develop a logit model as shown in the table below.

|                                  |Car             |Bus           |Coefficient       |
|Constant                           |-2             |-5           |                  |
|Travel Time (minutes)             |40             |20           |-0.2               |
|Direct Cost ($)                   |5               |2             |-0.05             |
|Waiting Time (minutes)             |2...

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MLA Citation

"Behavioural Choice Modelling Tutorial". Anti Essays. 10 Dec. 2018

<http://parimatch-stavka7.com/free-essays/Behavioural-Choice-Modelling-Tutorial-762897.html>

APA Citation

Behavioural Choice Modelling Tutorial. Anti Essays. Retrieved December 10, 2018, from the World Wide Web: http://parimatch-stavka7.com/free-essays/Behavioural-Choice-Modelling-Tutorial-762897.html


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