CADILA PHARMACEUTICAL LIMITED
(April 23-May30, 2012)
A Report On
“DOCTORS PERCEPTION REGARDING NEWLY LAUNCHED DRUG MYCIDAC AND CADICRIT”
POST GRADUATE PROGRAM IN PHARMACEUTICAL MANAGEMENT
Institute Of Health Management Research
As a part of my academic curriculum, I am required to undergo summer training in any organization at the end of the first year. The main objective of the training is to translate the theoretical knowledge into practical life and to know what are the challenges faced by the organization & how they tackle this problem. Knowledge is burden unless it is translated into practical experience. The basic purpose of the project is to explore the treatment preferences of oncologists for managing non small cell lung cancer and Nephrologists for managing Chronic Renal Failure or Chronic Kidney Failure. To make doctors aware regarding newly launched drugs Mycidac and Cadicrit.As far as selection of the organization is concerned I got the opportunity in Cadila Pharmaceutical Limited. This project has helped me a lot in understanding the various aspect of the product management team. I hope that this knowledge will prove beneficial for me in future also.
My sincere thanks to all those who have been the driving force behind the successful completion of my internship. Firstly, I would like to thank Dr.S.D Gupta (Director) and Brig.S.K.Puri (Dean) for care and support during the course. I m also grateful to PGDHM office especially Mr.Dalbir Singh for helping me in getting the internship in desired organization.
Working on this project proved to be the lifetime experience for me. In the preparation of this project report, which is a part of my Summer Internship Programme, I have put in substantial effort and at the same time I found it pleasurable doing the same. I take this opportunity to express my...