FACULTY OF ENGINEERING & COMPUTING
BACHELOR OF ENGINEERING (HONS) IN ELECTRICAL AND ELECTRONICS ENGINEERING
A330MED – PRODUCT DEVELOPMENT STRATERGY COURSEWORK-QUESTION 02
STUDENT NAME STUDENT ID NUMBER SUPERVISOR SUBMITTED ON
: D R M ADIKARAMA : 3701911 : MR CHRIS KARIYAWASAM : 21st APRIL 2011
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Declaration of Originality
This course work is my own work and has not been copied in part or in whole from any other source except where duly acknowledged. As such, all use of previously published work (from books, journals, magazines, internet etc.) has been acknowledged within the main report to an item in the References or Bibliography lists. This project is submitted in partial fulfilment of the requirements of the award of Bachelor of Engineering (Hons) in Electrical and Electronics Engineering.
We acknowledge that joint copyright of this project report belongs to Auston Institute of Management Sri Lanka, Coventry University and me.
Student Name: _Ranil Adikarama________
Date: _21st April 2011___
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First of all, I thank my parents who have given me the courage and showed me the important of education and to my wife who has sacrifice of her valuable time in order to help my studies and for there guides me in my everyday life and activities and for God for all the guide’s and good health provided; I thank Him for the good health he has given to me, and for the success of my study. I would like to thank my teachers Mr Chris Kariyawasam for helping me how to do my study. I would like to thank my friends for assisting and helping me in my research. This course work would not be successful without Auston Institute of Management Technologies and its staffs and management who helped me a lot to successfully complete the task.
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Title Product failure of “New Coke” Abstract
Coca cola is a renowned brand introduced to the market in 1886 by Dr John...