The media is a lifeline of a nation. It provide not only information on what may affect the normal human being in his day-to-day functioning, but also by other features keeps him informed of developments, national and international. The reach of the media and the effect it can have on general public has always been recognized and never been challenged.
The U.S. Agency for International Development (USAID) and its partners have attempted to develop media sectors around the globe.
Article 19 of the 1948 Universal Declaration of Human Rights states, “Everyone has the right to freedom of opinion and expression; this right includes freedom to hold opinions without interference and to seek, receive, and impart information and ideas through any media.”
A democracy is a government of the people, for the people and by the people.
Thus, the public opinion is an important aspect. The people in turn could hold the government accountable and change it, if they knew what is was doing.
So, there is a need to inform the people of things around them so that there is a check on the government. And media is the one who informs them.
The role of media in a democratic system has been widely debated. India has the largest
democracy in the world and media has a powerful presence in the country. In recent times Indian media has been subject to a lot of criticism for the manner in which they have disregarded their obligation to social responsibility. Dangerous business practices in the field of media have affected the fabric of Indian democracy. Big industrial conglomerates in the business of media have threatened the existence of pluralistic viewpoints. Post liberalisation, transnational media organisations have spread their wings in the Indian market with their own global interests. This has happened at the cost of an Indian media which
was initially thought to be an agent of ushering in social change through developmental programs directed at the non...