The Leadership style of Richard Branson
Based on studies prepared by Michael Walenius and Daniel Westerstål in 2010.
We all seek guidance and listen to people in our vicinity that seemingly have experience and can teach and tell good stories that brings good thoughts on how to handle different situations. I believe this applies to any person and any leader, disregarding at what level of management experience they have. And I strongly believe that in whatever level of management experience you find yourself in, you should seek inspiration, guidance and experience from outside of your existing situation. Otherwise it is easy to miss out on important angles and opportunities.
Sir Richard Branson is one of the worlds most intriguing, succesful and enduring entrepreneurial business leaders out there. As the founder of the Virgin Group, he has established a very interesting background and approach to both leadership and where he chooses to put his resources to work. He is an extremist in serial entrepreneurship and has a very interesting and exciting leadership style, seemingly not picked out of any regular handbook in management styles.
Born in Stowe in the United Kingdom in 1950, his first business venture was a student paper, which he started at the age of 16. He started this after having decided to drop out of school. The decision to drop out of school might have been initiated by his seemingly troublesome period in his elementary school. He has a diagnosis of being dyslectic and performed poorly in school(8).
In the 1970s Branson started a mail-order business and later a record label. Two years later the business was expanded with record stores named Virgin Records(7). The Virgin brand grew during the 1980s and 90s and Branson ventured into airlines (Virgin Atlantic Airways) and also started a Virgin record label in America. In 2005 Branson started Virgin Galactic, a space tourism company, where the intention is to eventually reach orbital...